AS & A Level Business (9609)
Marketing Banker
36 questions · about 20% of the marks we indexed · examined in 9 of 9 sessions.
Questions by year
2026
- 2026 May/June · Paper 12 · Q3 (a, b)5 marksMarket segmentation
- 2026 May/June · Paper 22 · Q1 (c)8 marksNature of marketing (demand, mass/niche, USP, CRM)
- 2026 May/June · Paper 32 · Q4 (b)12 marksElasticity and sales forecasting
2025
- 2025 Oct/Nov · Paper 12 · Q6 (a, b)10 marksProduct, branding and new product development
- 2025 Oct/Nov · Paper 22 · Q1 (b(i), b(ii), c)14 marksMarket research
- 2025 Oct/Nov · Paper 32 · Q4 (a, b)16 marksElasticity and sales forecasting
- 2025 May/June · Paper 12 · Q45 marksPricing
- 2025 May/June · Paper 22 · Q1 (d)12 marksPromotion and distribution
- 2025 May/June · Paper 32 · Q512 marksProduct, branding and new product development
- 2025 May/June · Paper 42 · Q220 marksMarketing objectives and strategy
2024
- 2024 Oct/Nov · Paper 12 · Q3 (a, b)5 marksPricing
- 2024 Oct/Nov · Paper 12 · Q6 (a, b)10 marksMarket research · Nature of marketing (demand, mass/niche, USP, CRM)
- 2024 Oct/Nov · Paper 22 · Q1 (a(i))1 markPromotion and distribution
- 2024 Oct/Nov · Paper 22 · Q2 (a(i), c)9 marksProduct, branding and new product development
- 2024 Oct/Nov · Paper 32 · Q28 marksInternational marketing
- 2024 May/June · Paper 12 · Q45 marksProduct, branding and new product development
- 2024 May/June · Paper 22 · Q1 (d)12 marksProduct, branding and new product development
- 2024 May/June · Paper 22 · Q2 (a(ii))3 marksNature of marketing (demand, mass/niche, USP, CRM)
- 2024 May/June · Paper 32 · Q3 (a, b, c)16 marksElasticity and sales forecasting
2023
- 2023 Oct/Nov · Paper 12 · Q6 (a, b)10 marksMarketing objectives and strategy · Pricing
- 2023 Oct/Nov · Paper 22 · Q1 (c)8 marksMarket research
- 2023 Oct/Nov · Paper 22 · Q2 (a(i), a(ii))4 marksMarket segmentation · Nature of marketing (demand, mass/niche, USP, CRM)
- 2023 Oct/Nov · Paper 32 · Q512 marksProduct, branding and new product development
- 2023 May/June · Paper 12 · Q1 (a, b)5 marksNature of marketing (demand, mass/niche, USP, CRM)
- 2023 May/June · Paper 12 · Q6 (a, b)10 marksMarketing objectives and strategy · Nature of marketing (demand, mass/niche, USP, CRM)
- 2023 May/June · Paper 22 · Q2 (b(i), d)15 marksNature of marketing (demand, mass/niche, USP, CRM) · Product, branding and new product development
- 2023 May/June · Paper 32 · Q18 marksMarketing objectives and strategy
- 2023 May/June · Paper 42 · Q220 marksInternational marketing
2022
- 2022 Oct/Nov · Paper 12 · Q5 (a, b)6.6667 marksMarket segmentation · Marketing objectives and strategy
- 2022 Oct/Nov · Paper 22 · Q1 (a(i), d)13 marksMarket research · Nature of marketing (demand, mass/niche, USP, CRM)
- 2022 Oct/Nov · Paper 32 · Q516 marksMarketing objectives and strategy
- 2022 May/June · Paper 12 · Q4 (a, b)5 marksElasticity and sales forecasting
- 2022 May/June · Paper 12 · Q5 (a)2.6667 marksNature of marketing (demand, mass/niche, USP, CRM)
- 2022 May/June · Paper 12 · Q7 (a, b)6.6667 marksMarket research · Promotion and distribution
- 2022 May/June · Paper 22 · Q1 (d)11 marksNature of marketing (demand, mass/niche, USP, CRM)
- 2022 May/June · Paper 32 · Q2 (a(i), a(ii), b)19 marksElasticity and sales forecasting
No questions match this filter.
Find the full paper on the official Cambridge past-papers page or ask your school. “Paper 42” means Paper 4, variant 2.
Similar questions
Questions that test the same subtopic in different years. Practise them together to master one skill.
Product, branding and new product development 7 questions · 6/9 sessions
Elasticity and sales forecasting 5 questions · 4/9 sessions
Marketing objectives and strategy 6 questions · 4/9 sessions
Nature of marketing (demand, mass/niche, USP, CRM) 10 questions · 7/9 sessions
Market research 5 questions · 5/9 sessions
International marketing Rare2 questions · 2/9 sessions
Pricing 3 questions · 3/9 sessions
Promotion and distribution 3 questions · 3/9 sessions
Market segmentation 3 questions · 3/9 sessions
Subtopics
| Subtopic | Marks indexed | Sessions |
|---|---|---|
| Product, branding and new product development | 72 | 6/9 |
| Elasticity and sales forecasting | 68 | 4/9 |
| Marketing objectives and strategy | 58 | 4/9 |
| Nature of marketing (demand, mass/niche, USP, CRM) | 45.6667 | 7/9 |
| Market research | 43 | 5/9 |
| International marketing Rare | 28 | 2/9 |
| Pricing | 16 | 3/9 |
| Promotion and distribution | 15.6667 | 3/9 |
| Market segmentation | 8.6667 | 3/9 |